The whole engine, minus the website
Ads, funnel, automations and WelchCRM, plugged into the website you already have. SEO on your existing site is optional.
Welch Growth Engine
Homeowners rarely go looking for a mechanic until they need one. Meta ads put your servicing in front of them first.
What your customers search
Jobs we target
The problem
Garage ads work with the team, the workshop and a clear service or MOT offer.
Cheap leads are the most expensive thing in trade marketing. In our own accounts, every campaign that produced real work cost more per lead than the ones that looked good on a dashboard. So we build for jobs won, and WelchCRM proves it.
Car servicing leads from Facebook and Instagram ads for garages and mechanics from Welch Marketing cover servicing, MOTs, repairs and more, for local car owners across the UK.
Your customers are local car owners. They search for things like “garage near me”, “car service near me”, “MOT near me”, and we build everything around turning those searches and scrolls into servicing and MOTs.
What you get
Ads, funnel, automations and WelchCRM, plugged into the website you already have. SEO on your existing site is optional.
CBO, ABO, awareness, lead generation and creative testing, run together to generate high quality, high volume leads.
Our Trade Ad Playbook studied 22,825 ads and tested the findings against real Welch accounts before we used any of it.
Instant forms run until a landing page proves itself on lead quality. Not on cost.
We partner with Jack at Logody for all ad videography, so your ads show your real team, vans and finished jobs.
When you mark a job won in WelchCRM, Meta learns which enquiries became real work.
Cost per lead, per quote and per job won, live. The last one is the only one that matters.
Jobs we target
Meta ads is one part of the Welch Growth Engine. Together with the other four, every enquiry is tracked in WelchCRM from first click to job won, so you see your real cost per job.
Ad spend calculator
Our average cost per lead across all Welch clients is £30. Move the slider to see roughly how many leads your monthly budget could generate for garages and mechanics.
Ad spend is separate. Meta ad spend is completely separate from our fees and is paid by you directly to Meta.
a month, about £49 a day
Based on our £30 average cost per lead across all clients. Your trade, area and offer will move this up or down. An estimate, not a promise. Ad spend is paid by you directly to Meta and is separate from our fees.
The Welch guarantee
Baseline and measurement agreed in writing at onboarding and tracked in WelchCRM. Meta ad spend is completely separate from our fees and is paid by you directly to Meta. Read the guarantee terms.
Results
21.9xback for every £1 of ads
20.7xback for every £1 of ads
19.6xback for every £1 of ads
Questions
Yes, when they are built for the jobs you want and every lead is followed up fast. We judge them on cost per job won, not cost per lead.
Ad spend is set with you and paid directly to Meta. Across all our clients the average cost per lead is £30. Use the calculator on this page to see what a budget could bring in.
We only work with tradesmen. Our Meta ads for garages and mechanics is built around servicing, MOTs, repairs and the local car owners who buy them.
It depends on your trade, area and the jobs you want. We agree a budget with you on the strategy call. Your ad spend is completely separate from our fees and is paid by you directly to Meta.
Most failed campaigns are boosted posts, generic agencies or no follow up. We run proven trade structures and the CRM chases every lead for you.
No. Instant forms capture the enquiry inside Facebook and Instagram. A strong website still lifts trust and conversion.
Most clients see first enquiries within a day or two of campaigns going live.
No. Meta ad spend is completely separate from our fees. You pay it directly to Meta, on your own card, and see every penny in your ad account and in WelchCRM.
Book a free strategy call. We will look at your numbers, your area and your targets, and tell you straight whether the Growth Engine fits.
Meta ad spend is completely separate from our fees and is paid by you directly to Meta.